A studio, not a
prompt service.
The AI tools are new; the judgement that decides which of two hundred generations is the right one, and what to do to it afterwards, is not. That judgement is the service.
From mesh to diffusion.
Founded and runs AugmentaAi, an AI and CGI production studio delivering campaign imagery, product visuals and brand film for clients in the US, Canada, Europe and the Gulf. Everything ships graded, retouched and colour-managed — finished work, not prompt output.
The arc runs from 3D/CGI and event design roots, through brand and marketing leadership, to AI creative direction today. Earlier career spans automotive brand environments for Rolls-Royce, BMW, Porsche, Mercedes-Benz and Bentley, and broadcast VFX in Dubai.
Fixed-scope, fixed-price engagements with a 3 to 10 day turnaround on campaign image sets, and scope quoted within 48 hours of brief. Delivery is layered, print-resolution and rights-cleared, with model, prompt and seed provenance documented so a look can be extended later and audited. Works in English, Arabic and German.
28+
Years in practice
50+
Branding, campaign & event projects delivered
11
Countries served
Twenty-eight years of craft, now running through the machine.
Every project is directed from brief through style frames, generation, compositing and final grade — the generative pipeline and the traditional one working as a single process rather than two.
A house-style system sits underneath it: a fixed look specification applied to every generation, so work from different sessions and contributors reads as one studio instead of a set of experiments.
Delivery is layered, retouchable and print-resolution, with commercial usage rights cleared and model, prompt and seed provenance documented — so a client's look can be extended later, and audited.
- AI-native art direction
- Generative campaign systems
- 3D CGI × diffusion pipelines
- House-style & look specification
- Rights-cleared, print-resolution delivery
Fourteen markets, one production line.
Design and production run the same way wherever the client is: brief, look specification, generation, grade, delivery. Time zones change the hours, not the process.
- United States
- Canada
- Scotland
- Germany
- Denmark
- China
- India
- Egypt
- Lebanon
- Saudi Arabia
- Bahrain
- Oman
- Dubai, UAE
Worked in physically
India · Germany · Denmark · Oman · UAE
Delivered remote
United States · Canada · Europe
Also available for a permanent or contract role.
Alongside studio commissions, I'm open to senior creative roles where the brief is to build an AI production capability rather than bolt one on — in-house, agency, or embedded with a brand team.
Roles
- Art Director
- AI Creative Director
- Creative Lead — AI & Design Tools
- 3D / CGI Art Director
- Creative Technologist
- Remote
- Worldwide — US, Canada, Europe, GCC
- On site
- Canada, Germany and the UK
- Relocation
- Considered for the right role
- Languages
- English, Arabic, German
Or go straight to the work: forty campaign frames.